That means that the people who show up to see your home in person are more likely to be high-intent buyers.Ī 3D tour can also be a big boost to your digital marketing plan, which is more important than ever. Have you ever taken the time to tour a home, only to be disappointed with how different the home is from the pictures? Still photos can sometimes be misleading, but virtual tours allow shoppers to get a more accurate feel for how your home is laid out before attending a showing. There are many benefits of including a virtual or 3D tour in your listing.

Benefits of creating a virtual tour of homes for sale Rather, 3D tours are used to complement your home’s other marketing efforts, driving more interest and helping your home stand out among other listings. Note that virtual tours should never be done in lieu of professional photography - photos are still a crucial part of every online listing. Here’s an example of a virtual tour, made with Zillow 3D Home: The shopper can’t control the movement of the video.

They are a straightforward video that usually includes music, zooming and panning. Listing videos, on the other hand, are not interactive. The online home shopper controls which part of the house they look at and from which angle - think of it like Street View on Google Maps, but for the inside of a home.

Virtual tours, also known as 3D tours or 3D walkthroughs, allow buyers to digitally tour a for-sale home. David Rudd, Real Estate Agent, Kindred Realty Group What is a virtual tour? “Our homes with Zillow 3D Home have more views on Zillow - on average 15% more. Listings that include a 3D tour receive twice the amount of page views on Zillow. In addition to helping buyers get a feel for your home before they visit in person, a virtual tour in your listing can help it stand out. And creating a virtual tour is now easier and more affordable than ever.Īccording to the Zillow Group Consumer Housing Trends Report 2018, 79% of buyers shop for homes online, and about one-third of buyers say virtual tours or videos are extremely or very important to their home shopping. These days, sellers and their agents can provide buyers with an interactive online experience that’s more immersive than pictures alone.

Can I hire someone to create my virtual tour?.

How to create a virtual tour for real estate.

How to make a 360 virtual tour for free.

What makes an engaging virtual tour for real estate?.

Benefits of creating a virtual tour of homes for sale.

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